GRACE OJEWALE

Purpose-Driven Virtual Assistant | Content & Social Media Strategist

LinkedIn | Email | Phone

[email protected]

08131253244

Lagos, NG

About

A highly resourceful and purpose-driven Virtual Assistant with practical experience across media, real estate, digital brands, and non-profit sectors. Leveraging a strong foundation in content creation, social media engagement, public relations, and administrative support, I'd begun offering digital services, creating contents since 2021. Also, I officially began offering Virtual Assistant services in December 2024. Through the ALX Virtual Assistant Program, I've honed my organizational skills, proactive approach, and proficiency in supporting busy professionals and remote teams with advanced tools and systems. I excel in bringing structure, creativity, and clarity to any workspace, ensuring seamless operations and impactful communication.

Work Experience

Social Media Intern

Hostbeak | Contract

May 2025 - Present

Increased overall social media engagement through strategic content planning, performance tracking, and audience-specific campaigns.

  • Collaborated directly with the CEO to align digital efforts with business goals, contributing to a 20% growth in ROI from targeted online campaigns.
  • Managed and optimized content calendars across multiple platforms, delivering consistent brand messaging and improving reach by 25%.
  • Provided cross-functional team support, real-time updates, and campaign reporting to enhance communication and marketing efficiency.

Admin & Brand Lead

Cedar Market Errands

Mar 2025 - Present

Leading brand content and administrative operations for a hybrid farm-to-table business.

  • Oversaw the creation and distribution of farm-to-table content and managed client orders efficiently via WhatsApp, ensuring smooth operations.
  • Produced diverse multimedia content, including graphics, reels, and behind-the-scenes footage, to drive brand growth and enhance market presence.
  • Provided crucial support for logistics, property consultations, and online coordination, contributing to seamless business operations.

Content & Client Support

BuyLand in Nigeria (BLIN)

Feb 2025 - Present

Driving client engagement and content initiatives for property investments.

  • Developed targeted content strategies to promote land ownership and property investments, effectively engaging a diaspora audience.
  • Managed social media channels, optimized property listings, and conducted client consultations to facilitate informed investment decisions.
  • Addressed client inquiries comprehensively and offered foundational investment guidance, enhancing client trust and engagement.

Virtual Assistant

Virtual Assistant

Dec 2024 - Present

Providing comprehensive virtual assistance and strategic support to diverse clients.

  • Provided comprehensive virtual assistance to over 5 entrepreneurs across real estate, digital brands, and non-profit sectors, managing daily administrative and content tasks.
  • Streamlined administrative workflows by efficiently scheduling meetings, managing email correspondence, organizing digital documents, and ensuring timely follow-ups on critical items.
  • Developed engaging content and social media posts, managed lead responses, and meticulously tracked project progress to support business objectives.

Social Media Manager

Spotlight Media Hub

Feb 2025 - May 2025

Managed digital campaigns and social media presence for a media empowerment platform.

  • Spearheaded successful digital campaigns for a media empowerment platform, significantly increasing outreach to Mass Communication students.
  • Successfully promoted courses in journalism, public speaking, and broadcasting, resulting in the registration of over 100 students.
  • Developed compelling social media content, managed inquiries, and fostered consistent engagement, boosting brand awareness by 40%.

Profiler and Customer Engagement

LandURJob & Nimble Health

Feb 2025 - Apr 2025

Focused on community outreach and customer engagement for health programs.

  • Initiated outreach to schools and NGOs to promote community health programs, contributing to a 30% increase in healthcare access for marginalized communities.
  • Provided essential support for campaign launches, meticulously tracked registrations, and conducted diligent follow-ups on leads to maximize engagement.

Education

Mass Communication

Oduduwa University

Sep 2021 - Jul 2024

Mass Communication

Moshood Abiola Polytechnic

Sep 2018 - Jul 2021

Volunteer

Campus Ambassador

Cowrywise

Oct 2024 - Present

Representing Cowrywise on campus and promoting financial literacy programs.

  • Actively promoted Cowrywise Campus programs through direct communication and strategic online posts, expanding student engagement.
  • Coordinated and hosted successful live webinars and campus events, enhancing program visibility and participation.
  • Fostered community engagement among ambassadors and prospective members via WhatsApp, Instagram stories, and direct outreach initiatives.

Volunteer, PR & Social Media Outreach

Adlai Heroes

Sep 2021 - Present

Contributing to social awareness campaigns through content and digital outreach.

  • Authored compelling content and executed digital outreach strategies for social awareness campaigns.
  • Cultivated and maintained strong relationships with partners and sponsors, ensuring seamless communication during events.
  • Contributed to the strategic planning and execution of PR activities and social media messaging, effectively engaging both benefactors and beneficiaries.

Public Relations Lead

Building Capacity Network

Apr 2023 - May 2024

Managed digital communications and public relations for a community organization.

  • Directed the church's digital communication strategy, enhancing online presence through impactful content creation and active social media engagement.
  • Ensured timely and empathetic responses to direct messages and comments, fostering strong community connections.
  • Orchestrated the scheduling and coordination of physical and online campaigns and event promotions, maximizing outreach.
  • Maintained a consistent brand voice and visual identity across all platforms, aligning with organizational values.
  • Achieved a 50% increase in organizational visibility through strategic messaging and proactive follow-up initiatives.

Video Editing Intern

Lagos Television

Aug 2023 - Oct 2023

Assisted in video production and post-production for television content.

  • Edited and refined video content using Adobe Premiere Pro and CapCut, ensuring high-quality output.
  • Supported efficient production timelines and streamlined post-production coordination processes.
  • Contributed to compelling visual storytelling and managed the delivery of media assets.

Certificates

ALX Virtual Assistant Training Program

ALX

Jun 2025

Instagram Marketing Basics

Simplilearn

Jan 2025

Content Writing

Alison

Jan 2024

Social Media Management

Udemy

Jan 2024

Brand Management

Great Learning Academy

Jan 2024

Skills

Administrative Support

  • Calendar & Schedule Management
  • Email & File Organization
  • Google Workspace
  • Document Filing
  • Follow-up Management

Project Management Tools

  • Trello
  • Notion
  • Asana
  • HubSpot

Content Creation & Editing

  • Canva
  • CapCut
  • Adobe Premiere Pro
  • Social Media Content Creation
  • Content Writing
  • Visual Storytelling

Social Media Management

  • Social Media Engagement
  • Digital Campaigns
  • Brand Messaging
  • Audience Engagement
  • WhatsApp Business
  • Instagram Marketing

Client Relations

  • Customer Support
  • Client Follow-up
  • Consultations
  • Inquiry Management

Marketing & Outreach

  • Lead Generation
  • CRM Updates
  • Public Relations
  • Digital Outreach
  • Campaign Rollouts
  • Brand Awareness